Press Room

Maine Outdoor Brands Unites Five Makers for National Industry Showcase at Switchback Spring 2025

# FOR IMMEDIATE RELEASE #

###

For more information, media inquiries, or to arrange interviews, please contact:

Jenny Kordick, Executive Director, Maine Outdoor Brands
jenny@maineoutdoorbrands.com | 207-464-0017

Maine Outdoor Brands Unites Five Makers for National Industry Showcase at Switchback Spring 2025

Nashville, Tennessee (June 16, 2025) — Maine Outdoor Brands (MOB) is proud to
represent the Pine Tree State’s rugged spirit and product ingenuity at Switchback
Spring, a premier national outdoor industry event taking place June 16–18, 2025, at the
Gaylord Opryland Resort & Convention Center in Nashville, Tennessee.

At Booth #529, MOB will showcase five standout Maine-based companies whose
products reflect the state’s deep legacy of craftsmanship, sustainability, and outdoor
innovation.

Switchback Spring debuts this year with a sold-out exhibit hall featuring over 190
brands, specialty retailers from 35 states, and three days of education, networking, and
gear discovery.

Featured Maine Brands Include:

● Hüga – Heated seat cushions that warm from the bottom up, bringing comfort to
outdoor dining, tailgates, and winter adventures.
● Flowfold – Minimalist gear for everyday adventure, handmade in Maine using
recycled sailcloth and some of the world’s strongest fabrics.
● Brant & Cochran – The only axe manufacturer in Maine, forging heirloom-quality
tools that blend heritage with modern use.
● Durafresh – Plant-based, antimicrobial cleaning products designed for home and
outdoor lifestyles, made with powerful yet eco-friendly ingredients.
● SamBob – Ultralight fleece apparel crafted in Maine for thru-hikers, climbers,
and cold-weather explorers who demand comfort without compromise.

“Maine has a long history of making things that last,” said Jenny Kordick,
Executive Director of Maine Outdoor Brands. “These companies represent
the next generation of outdoor makers — combining tradition, technology,
and purpose to meet the needs of today’s adventurers.”

Amid rising costs and supply chain challenges, Maine Outdoor Brands is helping its
members build resilience through collaboration and strong industry connections. By
fostering community and amplifying Maine-made products nationally, MOB is
strengthening the foundation of a more durable, connected outdoor economy.

Media, buyers, and attendees are invited to visit the MOB booth to meet the founders,
explore product lines, and hear the stories behind some of the most exciting brands
coming out of Maine.

About Maine Outdoor Brands
Maine Outdoor Brands (MOB) is a nonprofit dedicated to uniting, growing, and
amplifying Maine’s outdoor recreation industry. Through collaborative marketing,
knowledge sharing, trade initiatives, and workforce development, MOB supports
the success of Maine-based outdoor businesses. MOB currently represents more
than 190 member brands shaping the future of Maine’s outdoor economy. Learn
more at maineoutdoorbrands.com.